CV / ERLICH LÕWI

Responsible for the marketing and communications of Tallinn's largest non-formal adult education centre, offering more than 350 courses annually across 12 fields of study. My role combines marketing strategy, campaign development, graphic design, content production and brand development across digital, social, print and outdoor channels.

Formerly Tallinn Polytechnic School. Teaching graphic design, design thinking, communication and project management at Estonia's largest applied education institution, formed in 2026 through the merger of four Tallinn vocational schools. I work primarily with visual media students, combining practical skills and independent thinking with real-world creative projects, while also contributing to the school's visual communication, campaigns and student-led media initiatives.

Managed marketing for Estonia's largest promotional products company, providing branded merchandise, workwear and custom solutions. Led brand development across multiple product ranges, including campaign planning, content strategy, visual communication, packaging and digital marketing.

Founded and manage a creative company working with educational, cultural and commercial clients. My role spans project management, client communication and creative direction as well as hands-on production across graphic design, branding, photography, video, animation, print, web and marketing, including coordinating other creatives and collaborators.

Worked as Senior Graphic Designer at the Romanian headquarters of a global promotional products and marketing services company serving brands including Coca-Cola, Mondelēz, P&G and Beiersdorf. Designed promotional products, packaging, retail materials, print and digital visuals, while developing concepts and preparing production-ready artwork and presentations for clients and suppliers.

Worked as a Graphic Designer and Prepress Specialist at a Tallinn printing company producing digital, offset, large-format and specialty print materials. Designed print and web materials and prepared production files, alongside file quality control, production planning, material ordering and direct communication with clients.

Graphic Prepress Operator & Digital Print Operator, EstQF Level 4. Alongside the curriculum, I pursued photography and personal creative projects, photographed school events, helped organise the school's film festival and initiated additional photography training for our group. I also attended external workshops and internships and started my own creative business during my studies.

Alongside general education, I focused on economics, writing, public speaking and drama, while teaching myself graphic design and game development in my spare time.

Project Manager for Tähtteose kiirkursus, an award-winning series of animated short films introducing works of Estonian literature. The collaborative project by the Estonian Writers' Museums Association was named Museum Education Promoter of the Year at the 2021 Estonian Museum Awards.

Awarded a special prize in the Danish-themed Estonian Wikipedia article competition for The Danish Volunteer Company, an article about the Danish military unit that fought in the Estonian War of Independence.

Project Lead, Game Designer and Graphic Designer for Wabatahtlised, the winning entry in the strategy game competition. The turn-based strategy game was based on the Estonian War of Independence.